Client Information |
Our client is a well-known international beauty care brand, who is looking for Regional CRM and Digital Manager to join their team. A candidate with less experience will be considered as Assistant Manager. |
Responsibilities |
- To define and drive CRM strategy and ensure alignment with global CRM strategy and direction;
- To develop and provide budgetary planning guidelines for CRM activities based on segments, life-cycle and ROI;
- To conduct analyses using CRM data and provide insights on customer behavior;
- To develop, execute, review and provide guidance on annual digital media plan; evaluate campaign effectiveness and derive enhancement plan when necessary;
- To manage the use social media platform in the Asian market; to maximize the use of social media to increase customer engagement.
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Requirements |
- Tertiary education preferably in digital marketing/ e-commerce or related disciplines;
- Minimum 5 years’ experience in digital marketing/ e-commerce/ CRM preferably in retail industry, experience in cosmetic retail environment and luxury brands is an advantage;
- Experience in regional and/or supervisory role is definitely an advantage;
- Passion for consumer research and analytics;
- Fluent in written and spoken Cantonese, English and Mandarin;
- Good communication, analytical and influencing skills;
- Strong interest in social trends; creative, flexible and detail-minded;
- A candidate with less experience will be considered as Assistant Manager.
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Salary Range |
Negotiable |
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Our client offers comprehensive package with fringe benefits to the right candidate. Interested parties, please send your resume together with your current salary, expected salary and available date to professional@apass.com.hk or Register CV here. |