(Senior) Digital Manager – Travel Retail, Asia Pacific
2021-02-02
Our client is an international luxury beauty brand with proven track record, who is looking for a Digital Manager to join their dynamic team for supporting their travel retail business in Asia Pacific. It would be a great opportunity for someone desiring to start a career at luxury lifestyle brand and have a regional exposure.
Industry: Retail – Luxury Beauty
Responsibilities:
- To report to the General Manager of Travel Retail APAC and supervise an e-Retail Manager
- Leading and implementing the digital initiatives in TR APAC along customer touchpoints in line with the brand’s priorities and objectives for the regions
- Define and get alignment on E-commerce operation and media strategy
- Understand customers’ needs and improve website through segmentation, site promotion, content development & search engine optimization, affiliate marketing, develop alliances for content and traffic to enhance E-business profitability
- Actively source, evaluate & negotiate partnerships with KOLs/influencers
- Evaluate effectiveness of marketing campaigns in digital channels to achieve KPI
Requirements:
- Degree holder, preferably in E-Commerce, Sales & Marketing or related discipline;
- Minimum 7 years’ related experience in E-Commerce; China exposure and experience in in-house consumer brand/ luxury retail / beauty industry is an advantage;
- Integrated marketing communication mindset, solid skills and strategic thinking;
- Strong leadership, people and project management skills business acumen and sensitive to the trend;
- Experience in managing agencies i.e. budget, creative brief, and project follow up Fluent spoken and written Cantonese, Mandarin and English
Our client offers a comprehensive package with fringe benefits. If you are interested, please send your resume together with your current salary, expected salary, and date of availability to our email or via “Apply Now”.
Only short-listed candidates will be notified. Personal data collected will be used for recruitment purpose only.
category: Job Listings